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<rss xmlns:dc="http://purl.org/dc/elements/1.1/" version="2.0"><channel><atom:link rel="hub" href="http://tumblr.superfeedr.com/" xmlns:atom="http://www.w3.org/2005/Atom"/><description>By Mustafa Zafar</description><title>EDGEMA</title><generator>Tumblr (3.0; @edgema)</generator><link>http://blog.edgema.com/</link><item><title>"We don’t really think it’s about reducing complexity. We think it’s about concealing complexity."</title><description>“We don’t really think it’s about reducing complexity. We think it’s about concealing complexity.”&lt;br/&gt;&lt;br/&gt; - &lt;em&gt;Dom Hofmann, co-founder of Vine.&lt;/em&gt;</description><link>http://blog.edgema.com/post/51001412775</link><guid>http://blog.edgema.com/post/51001412775</guid><pubDate>Tue, 21 May 2013 19:00:16 +0100</pubDate><category>simplicity</category><category>complexity</category><category>userexperience</category></item><item><title>"Mountaintops inspire leaders, but valleys mature them."</title><description>“Mountaintops inspire leaders, but valleys mature them.”&lt;br/&gt;&lt;br/&gt; - &lt;em&gt;Winston Churchill&lt;/em&gt;</description><link>http://blog.edgema.com/post/50919870358</link><guid>http://blog.edgema.com/post/50919870358</guid><pubDate>Mon, 20 May 2013 19:00:04 +0100</pubDate><category>WinstonChurchill</category><category>grit</category></item><item><title>Things come apart</title><description>&lt;img src="http://24.media.tumblr.com/8828fd3169259e0869083863637c4274/tumblr_mn2jeqvwOo1qz86oco1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;Things come apart&lt;/p&gt;</description><link>http://blog.edgema.com/post/50861167537</link><guid>http://blog.edgema.com/post/50861167537</guid><pubDate>Mon, 20 May 2013 00:18:18 +0100</pubDate><category>Apple</category><category>photography</category></item><item><title>Video</title><description>&lt;iframe src="http://player.vimeo.com/video/65576562" width="400" height="300" frameborder="0"&gt;&lt;/iframe&gt;&lt;br/&gt;&lt;br/&gt;</description><link>http://blog.edgema.com/post/50297301018</link><guid>http://blog.edgema.com/post/50297301018</guid><pubDate>Mon, 13 May 2013 00:13:00 +0100</pubDate><category>water</category><category>DavidFosterWallace</category><category>life</category></item><item><title>Ego doesn't take pauses</title><description>&lt;a href="http://www.tuaw.com/2011/08/25/tim-cook-my-first-person-impression-of-apples-new-ceo/"&gt;Ego doesn't take pauses&lt;/a&gt;: &lt;blockquote&gt;
&lt;p&gt;Tim Cook is one of those rare people who stop and think before speaking. Standing in the same room with him I realized that he’s comfortable with silence as long as that silence is productive and appropriate. He’s not like other tech execs who ramble almost immediately and incoherently at any question lobbed at them, as if doing so will convince others they know everything about everything.&lt;/p&gt;
&lt;p&gt;Tim Cook is a person who has confidence in his position as a leader, sans ego. Ego doesn’t take pauses. It’s rapid-fire. And it’s that confidence and lack of ego that allows him the time to examine the issues and questions at hand, no matter how lowly or silly others may think them, and address them appropriately.&lt;/p&gt;
&lt;/blockquote&gt;</description><link>http://blog.edgema.com/post/50181597731</link><guid>http://blog.edgema.com/post/50181597731</guid><pubDate>Sat, 11 May 2013 19:00:21 +0100</pubDate><category>Tim Cook</category><category>ego</category><category>Apple</category></item><item><title>Snow and glasses</title><description>&lt;img src="http://24.media.tumblr.com/d81c962bad01e11dc256bd4243180dc4/tumblr_mmmidu5l5Z1qz86oco1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;Snow and glasses&lt;/p&gt;</description><link>http://blog.edgema.com/post/50151238605</link><guid>http://blog.edgema.com/post/50151238605</guid><pubDate>Sat, 11 May 2013 08:34:42 +0100</pubDate><category>street art</category></item><item><title>kottke.org: The seven-minute workout</title><description>&lt;a href="http://bonus.kottke.org/post/50106762765/the-seven-minute-workout"&gt;kottke.org: The seven-minute workout&lt;/a&gt;: &lt;p&gt;&lt;a class="tumblr_blog" href="http://bonus.kottke.org/post/50106762765/the-seven-minute-workout"&gt;jkottke&lt;/a&gt;:&lt;/p&gt;
&lt;blockquote&gt;
&lt;p&gt;According to science, you can achieve the results of a long run and a visit to weight room by doing “12 exercises deploying only body weight, a chair and a wall.” And the whole thing &lt;a href="http://well.blogs.nytimes.com/2013/05/09/the-scientific-7-minute-workout/"&gt;only takes seven minutes&lt;/a&gt;.&lt;/p&gt;
&lt;blockquote&gt;
&lt;p&gt;“There’s very good evidence” that high-intensity interval training provides “many of…&lt;/p&gt;
&lt;/blockquote&gt;
&lt;/blockquote&gt;</description><link>http://blog.edgema.com/post/50150846892</link><guid>http://blog.edgema.com/post/50150846892</guid><pubDate>Sat, 11 May 2013 08:23:09 +0100</pubDate></item><item><title>More pictures, less words with Picture Cook, an upcoming...</title><description>&lt;img src="http://25.media.tumblr.com/589a687ddc48c226992be73644c2fad0/tumblr_mmefneUeI31qz86oco1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;More pictures, less words with &lt;a href="http://www.fastcodesign.com/1672456/an-ingenious-cookbook-uses-infographics-instead-of-words"&gt;Picture Cook&lt;/a&gt;, an upcoming diagrammatic recipe book.&lt;/p&gt;</description><link>http://blog.edgema.com/post/49807244819</link><guid>http://blog.edgema.com/post/49807244819</guid><pubDate>Mon, 06 May 2013 23:54:50 +0100</pubDate><category>inforgraphic</category><category>recipes</category></item><item><title>Apple stock manipulation</title><description>&lt;a href="http://parislemon.com/post/48704481520/why-tim-cook-is-not-like-steve-ballmer"&gt;Apple stock manipulation&lt;/a&gt;: &lt;blockquote&gt;
&lt;p&gt;&lt;span&gt;But Apple’s stock crash has a different feel, in my opinion. It &lt;/span&gt;&lt;em&gt;feels&lt;/em&gt;&lt;span&gt; like hedge funds and other large entities are playing a different game with the most valuable company in the world. And the people who don’t realize that are on the &lt;/span&gt;&lt;a href="https://twitter.com/parislemon/status/324556751540211714"&gt;losing side&lt;/a&gt;&lt;span&gt; of that game, and will remain there.&lt;/span&gt;&lt;/p&gt;
&lt;/blockquote&gt;
&lt;p&gt;&lt;span&gt;Stock markets are a gamble, where the big fish consume individual punters.&lt;/span&gt;&lt;/p&gt;</description><link>http://blog.edgema.com/post/48785662494</link><guid>http://blog.edgema.com/post/48785662494</guid><pubDate>Wed, 24 Apr 2013 19:00:18 +0100</pubDate><category>Apple</category><category>stock</category><category>money</category></item><item><title>"Only dead fish swim with the stream."</title><description>“Only dead fish swim with the stream.”&lt;br/&gt;&lt;br/&gt; - &lt;em&gt;Malcolm Muggeridge&lt;/em&gt;</description><link>http://blog.edgema.com/post/47355445813</link><guid>http://blog.edgema.com/post/47355445813</guid><pubDate>Sun, 07 Apr 2013 11:25:51 +0100</pubDate><category>life</category></item><item><title>Ebert no more</title><description>&lt;a href="http://www.suntimes.com/17320958-761/roger-ebert-dies-at-70-after-battle-with-cancer.html"&gt;Ebert no more&lt;/a&gt;: &lt;blockquote&gt;
&lt;p&gt;&lt;span&gt;I believe that if, at the end, according to our abilities, we have done something to make others a little happier, and something to make ourselves a little happier, that is about the best we can do. To make others less happy is a crime. To make ourselves unhappy is where all crime starts. We must try to contribute joy to the world. That is true no matter what our problems, our health, our circumstances. We must try.&lt;/span&gt;&lt;/p&gt;
&lt;/blockquote&gt;</description><link>http://blog.edgema.com/post/47141314916</link><guid>http://blog.edgema.com/post/47141314916</guid><pubDate>Thu, 04 Apr 2013 23:45:46 +0100</pubDate><category>RogerEbert</category><category>film</category><category>obituary</category></item><item><title>Build the right team</title><description>&lt;a href="http://techcrunch.com/2012/11/21/supercell/"&gt;Build the right team&lt;/a&gt;: &lt;p&gt;Supercell CEO’s focus on hiring the best talent:&lt;/p&gt;

&lt;p&gt;“When you set up a company, the only thing — the only thing — you should care about is getting the best people. From that, good things will happen.”&lt;/p&gt;</description><link>http://blog.edgema.com/post/46603428793</link><guid>http://blog.edgema.com/post/46603428793</guid><pubDate>Fri, 29 Mar 2013 17:00:29 +0000</pubDate><category>Supercell</category><category>Startup</category></item><item><title>Voodoo Chile on Gayageum.</title><description>&lt;iframe width="400" height="225" src="http://www.youtube.com/embed/NfOHjeI-Bns?wmode=transparent&amp;autohide=1&amp;egm=0&amp;hd=1&amp;iv_load_policy=3&amp;modestbranding=1&amp;rel=0&amp;showinfo=0&amp;showsearch=0" frameborder="0" allowfullscreen&gt;&lt;/iframe&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;Voodoo Chile on Gayageum.&lt;/p&gt;</description><link>http://blog.edgema.com/post/46437095117</link><guid>http://blog.edgema.com/post/46437095117</guid><pubDate>Wed, 27 Mar 2013 18:58:34 +0000</pubDate><category>sitar</category><category>Hendrix</category></item><item><title>"People’s behavior makes sense if you think about it in terms of their goals, needs, and motives."</title><description>“People’s behavior makes sense if you think about it in terms of their goals, needs, and motives.”&lt;br/&gt;&lt;br/&gt; - &lt;em&gt;Thomas Mann&lt;/em&gt;</description><link>http://blog.edgema.com/post/45849274619</link><guid>http://blog.edgema.com/post/45849274619</guid><pubDate>Wed, 20 Mar 2013 19:00:25 +0000</pubDate><category>ux</category><category>psychology</category></item><item><title>"Simplicity is not about making something without ornament, but rather about making something very..."</title><description>“Simplicity is not about making something without ornament, but rather about making something very complex, then slicing elements away, until you reveal the very essence.”&lt;br/&gt;&lt;br/&gt; - &lt;em&gt;Christoph Niemann, &lt;a href="http://www.newyorker.com/online/blogs/culture/2013/03/christoph-niemann-petting-zoo-app.html#ixzz2O23Xyzim"&gt;explaining&lt;/a&gt; the thought process behind his app Petting Zoo.&lt;/em&gt;</description><link>http://blog.edgema.com/post/45793095411</link><guid>http://blog.edgema.com/post/45793095411</guid><pubDate>Tue, 19 Mar 2013 23:43:32 +0000</pubDate><category>app</category><category>design</category><category>simplicity</category><category>christophniemann</category></item><item><title>"Create more value than you capture."</title><description>“Create more value than you capture.”&lt;br/&gt;&lt;br/&gt; - &lt;em&gt;Tim O’Reilly&lt;/em&gt;</description><link>http://blog.edgema.com/post/45493599356</link><guid>http://blog.edgema.com/post/45493599356</guid><pubDate>Sat, 16 Mar 2013 12:51:19 +0000</pubDate><category>life</category><category>work</category></item><item><title>Why Apple is unique</title><description>&lt;a href="http://ceklog.kindel.com/2013/02/19/why-nobody-can-copy-apple/"&gt;Why Apple is unique&lt;/a&gt;: &lt;p&gt;Consumer focus is key to Apple’s success:&lt;/p&gt;
&lt;blockquote&gt;
&lt;p&gt;In my experience, the behaviors and culture of an organization (large or small) that focuses on the Consumer as a customer is &lt;em&gt;diametrically incompatible&lt;/em&gt; with the behaviors and culture of an organization that focuses on Business as a customer.&lt;/p&gt;
&lt;/blockquote&gt;
&lt;p&gt;…and further on:&lt;/p&gt;
&lt;blockquote&gt;
&lt;p&gt;The behaviors required to delight the consumer are simply at odds with the behaviors required to delight businesses. You cannot do both simultaneously in a single organization and be excellent.&lt;/p&gt;
&lt;/blockquote&gt;</description><link>http://blog.edgema.com/post/44216348420</link><guid>http://blog.edgema.com/post/44216348420</guid><pubDate>Thu, 28 Feb 2013 13:41:39 +0000</pubDate><category>Apple</category><category>customerserv</category><category>business</category></item><item><title>Photo</title><description>&lt;img src="http://24.media.tumblr.com/72a4b97087eefd81738a760dd1061f53/tumblr_miex217cKZ1qz86oco1_500.gif"/&gt;&lt;br/&gt;&lt;br/&gt;</description><link>http://blog.edgema.com/post/43416760197</link><guid>http://blog.edgema.com/post/43416760197</guid><pubDate>Mon, 18 Feb 2013 19:00:18 +0000</pubDate><category>key</category><category>lock</category></item><item><title>"The way I like to work is where I touch everything."</title><description>“The way I like to work is where I touch everything.”&lt;br/&gt;&lt;br/&gt; - &lt;em&gt;Steve Jobs&lt;/em&gt;</description><link>http://blog.edgema.com/post/43357437629</link><guid>http://blog.edgema.com/post/43357437629</guid><pubDate>Mon, 18 Feb 2013 00:47:21 +0000</pubDate><category>stevejobs</category><category>organisation</category><category>apple</category></item><item><title>The Windless Kite Festival is more akin to synchronised swimming...</title><description>&lt;iframe width="400" height="300" src="http://www.youtube.com/embed/rnI5iwsyM9U?wmode=transparent&amp;autohide=1&amp;egm=0&amp;hd=1&amp;iv_load_policy=3&amp;modestbranding=1&amp;rel=0&amp;showinfo=0&amp;showsearch=0" frameborder="0" allowfullscreen&gt;&lt;/iframe&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;The Windless Kite Festival is more akin to synchronised swimming than actual windless kite flying on &lt;em&gt;kothas&lt;/em&gt; in Lahore. Nevertheless they’ve got it down to quite an art if not really as exciting as hanging around on those rooftops.&lt;/p&gt;</description><link>http://blog.edgema.com/post/42856507704</link><guid>http://blog.edgema.com/post/42856507704</guid><pubDate>Mon, 11 Feb 2013 19:00:07 +0000</pubDate><category>kite</category><category>wind</category><category>festival</category></item></channel></rss>
